Birchwood Price Tools (BPT) is delighted to announce that it has signed an exclusive 12-month partnership with ‘On The Tools’ (OTT) for its Scruffs brand of safety footwear & workwear.
OTT is the UK’s leading social media channel for UK tradespeople with over 1.1M followers on Facebook, which is set to rise to 2M by the end of 2017.
During 2017 Scruffs will be the only safety footwear & workwear brand that OTT will be working with across social media channels. The partnership will see a significant increase in Scruffs’ social-related activity, on its own channels and on OTT channels, from daily posts, to regular articles, competitions and videos.
Both Scruffs and OTT are delighted to be entering into this agreement, which sees the UK’s most appealing and fastest growing safety footwear & workwear brand joining forces with the UK’s leading social media channel for tradespeople.
The event took place at Edgbaston Cricket Ground in Birmingham on Friday 15th November, celebrating the best of everything in the construction industry with the biggest brands in attendance.